Hello everyone, with a nationwide Coronavirus pandemic among us and the county for the majority remaining virtual, virtual tours are a true asset to the real estate market and business world. Here at Momentum 360 we currently have ten locations throughout the country, where we provide immersive content and digital marketing solutions for small businesses, venues, real estate properties, and more! Today, we are specifically focusing on the need for 3D virtual tours in State College, PA.


In today’s blog we are focusing on the real estate market in State College, PA, their lack of 3D virtual tours, and how Momentum 360 3D virtual tours powered by Matterport could truly be beneficial, especially during the time of a nationwide pandemic.


State College is located in central Pennsylvania, is the 12th largest city in Pennsylvania, and home to The Pennsylvania State University main campus. Penn State is the largest university in Pennsylvania, with over 40,000 students studying and living in State College. State College currently has a population of around 42,216 residents.


State College is the perfect town for virtual tours because there is so much in the area that could use virtual tours, from college apartments for rent to residential homes for sale to local businesses. The possibilities are endless in helping the local real estate market and businesses grow.


With over 40,000 students studying at Penn State main campus, there is only space for roughly 14,500 students to live on campus. Meaning that over 25,500 students will live off campus. Virtual tours make it easier for students to find and tour apartments without having to be in the area or find time in their busy schedules to tour in person. This is a great option for the large population of international and out of state students looking for housing, and very ideal during a pandemic.


When searching on Zillow under State College, only 3% of homes for sale and 0% of rentals offered a 3D virtual tour. When doing a Google search of “apartment complexes in State College, PA” very few if any from the search offered 3D virtual tours of properties. State College, PA is in need of 3D virtual tours in its real estate market to benefit both renters and buyers along with real estate agents.


Especially during the current Coronavirus pandemic, people are at home more. Providing a virtual tour with a listed property allows renters and buyers to tour a property from the safety and comfort of their own home and gives them the experience as if they are actually touring the property.


A virtual tour is a 3D visual representation of the inside of your business or real estate property that allows your customers and clients a 360 degree walk-through experience. These tours benefit the property and business by providing an immersive online experience prior to customers and clients visiting the space. This saves your clients and customers time by providing them with a better overall customer experience and in return leads to more revenue and better reviews for your business!

Momentum virtual tours are completely and automatically optimized for desktop, mobile, and tablet devices. Which will make your business stand out on all devices and allow customers to view your business or property in perfect digital resolution prior to even visiting. Standing out on all devices will lead to an amazing 5-state Customer Experience.


  1. Increased SEO
  2. More custom traffic
  3. Better online reviews
  4. Improve social media


Continue reading to learn how a Matterport virtual tour benefits the real estate market.



Momentum 360 uses 3D virtual tours powered by Matterport. Matterport allows us to show off properties in real time allowing potential buyers and renters to virtually walk through the virtual tour and see all the amenities of a property or business without having to be there in person.

Properties that feature 3D virtual tours sell up to 31% faster and up to a 9% higher price. According to REA Group, buyers are 60% more likely to email an agent and 95% more likely to call an agent about a property with a Matterport 3D virtual tour. Of agents using Matterport, 90% say that it helps them build a stronger brand, 83% are more competitive because of Matterport, and 74% win more listings. According to website visitors spend 3x – 6x more time engaging with property listings that offer a Matterport 3D virtual tour.




Millennial buyers comprise 35% of all new homebuyers, meaning a higher demand for engaging, interactive, and mobile-ready content for real estate professionals. The real estate market is advancing and digitizing just like the rest of the world is, so there is no reason to not feature a virtual tour with any property listed. The future is in 3D virtual tour. More than half of home buyers start their research online and people want large, high-quality photos and 3D virtual tours when searching for properties. In fact, 92% of home buyers search the internet prior to contacting an agent, 41% of home buyers found interactive maps very useful, while 40% felt the same about virtual tours.



1. Virtual tours get clicked on 40% more than listings without virtual tours.

2. Properties featured with virtual tours receive 95% more phone inquiries than those without virtual tours.

3. Properties featured with virtual tours receive 65%more email inquiries than those without virtual tours.

4. Virtual tours generate 49% more qualified leads.


Take advantage of the lack of virtual tours in the State College real estate market and better show off your listings with a 3D virtual tour from Momentum 360 powered by Matterport. Virtual tours help you grow your business and change the way your customers view your business. Gain more exposure with a visual 3D representation of the inside of your listing and business, even during stay at home orders of this pandemic.



1. Call us to request a quote.

2. Schedule a photo shoot with us.

3. We will optimize your tour and send the final version.


Momentum 360 is proud to support small businesses, and is especially proud to be in State College at such a crucial time where there is a lack of virtual tours and we are here to provide, especially during such a difficult and troubling time. We are here to help and continue the growth of small businesses and the local real estate market with our services of 3D virtual tours, photography, videography, and more.


Enhance your online reputation with Momentum 360 virtual tours. Call us for a quote (814) 250-3113 or hit us up with any other questions you might have! Don’t forget to check out our Instagram, Facebook, Twitter, YouTube, website, and blog for case studies, virtual tours and photography, and any other information!