List of best Hotel photography ideas
Today, running a hotel in this competitive world is not an easy task for many people. You have to spend a lot to bring more highlights to your hotel. Additionally, you need to make efforts and spend money on hotel photography. One of the most critical elements in developing a successful sales plan is to have hotel photography. The most active component of your brand identity is a good photoshoot.
A well-defined collection of images is one of your most powerful weapons for attracting potential clients’ interest and increasing booking requests through your official website or the numerous OTA & Review websites. Instead of talking, display a few photos, which will have the capacity to attract more customers. A list of great Hotel photography ideas is here:
Do the research and pick a qualified hotel photographer
The basic step when dealing with hotel photography is hiring a qualified hotel photographer. Select a Hotel Photographer based on the type of content you want to create and the end effect you want to accomplish. Trust a hotel photographer with a varied and extensive portfolio. The deep knowledge of various hotel photography ideas is their major strength.
Examine the photographer’s portfolio thoroughly. Make sure you have enough examples of not only architectural images but also experiential photos. Many photographers are unable to capture both genres equally, so make sure the artist you choose is capable of handling both. Like a hotel, you will undoubtedly require a significant quantity of photographs.
This price scheme is widely used in the hotel photography sector and offers the best value. As a result, consider a photographer who charges by the day rather than by the photo. To get an accurate estimate of the final cost, ask the photographer to factor in any additional expenses that may arise during the shoot. Models, stylists, and helpers are among the most common.
Focus on architecture and ground
One of the best ideas for capturing the best hotel photography is focusing on the property, including the exterior architecture and grounds. First impressions matter a lot with customers when running a hotel. You have to focus more on the architecture and ground of the hotel to create the best hotel photos. One of the first things a potential consumer will notice is the exterior of your building.
What distinguishes your structures from those of other resorts and hotels? What angles and lighting produce the most dramatic composition? A skilled photographer will make your property’s architecture and exterior stand out from the crowd. The appeal and individuality of a resort are enhanced by its grounds.
Do old and big oak trees surround your hotel? Is it possible for a guest to view the sea line on the horizon? Perhaps your house has lush grounds with well-kept paths, or maybe it has a gleaming stone fountain. A professional hotel photographer highlights the greatest aspects of the landscape and grounds and the property’s most attractive features.
Pay attention to signs and surroundings
You will need a captivating photograph of the hotel or resort signage for your marketing effort. Every sign is unique, with some signs featuring detailed elements and styles and others opting for a more basic approach. A professional photographer will employ lighting and angles to create a unique image, regardless of your signage design.
A skilled photographer will note any surrounding attractions when photographing your resort’s site. Lush parks, remarkable monuments, one-of-a-kind boutiques, and anything else within easy walking distance of your property could add to its appeal. Many people get attracted because of these surroundings pictures and start their bookings.
Select and use the best models
You can also add the best models to your hotel photography ideas. It is not a good idea to only show standard male and female model photographs. Choose models that are more ‘down-to-earth,’ emulating the ‘human’ appearance of most of your visitors. Make sure to shoot at least a couple of shots of each man and lady separately.
Give your hotel a loose ‘couple’ orientation rather than a rigid ‘couple’ orientation. The sight of a chubby girl enjoying your hotel’s amenities can dramatically boost engagement. Focus on specialized markets and provide targeted content for key audiences such as families, the elderly, and gay couples.
Think about your targeted audience and select the model accordingly. If your hotel allows pets, ensure to include photos of cute animals in the hands of the best models. Pet owners will adore your hotel, and nevertheless, make sure that the photographs emphasize the fact that pets will not disturb the other guests.
Make the creativeness in Rooms and lobby
The rooms and lobby play a vital role in hotel photos. The interior rooms of a hotel are the main attraction for many tourists. What is the room’s ambiance like? Is it tidy, comfy, and stylish? A trained hotel photographer will reveal your room’s charming, unique details.
A peek into the foyer of your resort or hotel can demonstrate your flair and attention to detail. Is the design old and opulent, or does it have a more modern, steampunk feel? A professional photographer may transform the lobby into a magnificent and appealing greeting to your hotel by playing with angles and composition.
Include the pool and dining
Do you have a dreamy hot tub or a beautiful rooftop infinity pool? Perhaps your hotel has a spa next to the pool, where guests can relax and unwind throughout their stay. Any water elements on your resort will be photographed with extra care by an experienced luxury hotel photographer.
A good photographer will capture your property’s refreshing and appealing water elements during a hotel photoshoot. Some hotels have full-service restaurants for the convenience of customers. Professionals will know how to highlight the space’s attractiveness, not just the cuisine.
Aside from these sections, the common areas of your hotel are also important to document. What is the atmosphere like in the lounges? A professional conference room, an attractive washroom, or a fully-equipped fitness center at the facility is an excellent detail to cover in your camera. A hotel photographer can photograph any common area to capture the mood.
Don’t ignore the staff
Including your staff’s services and professionalism are also considered the best hotel photography ideas. An expert hotel photographer will look for action shots of the team. They will frame a photo of a valet expertly handling a guest’s car or a concierge assisting a couple with dinner reservations.
A good photographer will underline the excellent quality of their service regardless of whether the staff member works at the front desk or in cleaning. Lovely hotel staff gives the finest service while maintaining the highest level of professionalism.
A good photographer will convince potential visitors that they will be in the best of hands during their stay by highlighting the professionalism of the personnel through compositions such as tidy uniforms, efficient work, and warm smiles.
Use the tool and maintain high resolution
The final idea to make the hotel photos best is using the right tool and maintaining the images in a high resolution. Many picture editing applications for desktop and mobile devices are available on the Internet that can be used to improve photos that you may believe are unsalvageable.
You won’t have to spend a lot of money to access these programs, and in fact, many of them are free. Using these applications, you may sharpen blurred photographs, alter colors, lighting, crop, and more.
Keep the filters and effects to a minimum, which is ideal for keeping images as natural-looking as possible. A blurry photo that requires the user to squint to pick out the details does nothing to improve the image of your property. It may be harming it. As a result, ensure your listings, website, social media, and other marketing channels exclusively employ high-resolution photographs.
Reasons to focus on Hotel photography
Everyone is not ready to invest in hotel photography, and they should not consider any hotel photography ideas. But as a hotel owner, you should invest in it, and various reasons are there to tell. Here are those reasons to focus on hotel photography:
- Impress more guests – Make sure there are some great images of the gym, pool, hot tub, spa, or parking. It will add to the character of your hotel and encourage more people to stay there. At the same time, if you offer a conference area, you may attract more guests who would like to rent a room at your hotel since they are on a business trip.
- Beat the competition – You will need professional images for your hotel business if you want to stay ahead of the competition. The importance of good hotel photos in online bookings cannot be overstated. If you overlook this section, the guest will most likely book with one of your competitors.
- Decision-making – Photography is highly important in the decision-making process of the guest. If your photographs seem amazing, you will obtain more bookings. Regarding hotels and places, a traveler will always spend more time looking at images than reading about them.
The points mentioned above are excellent ideas to make your hotel photography best. The photography signifies the business would influence a potential client’s decision to make a hotel reservation. As a hotel, many of your annual visits will be new consumers who have found your website or social media pages by chance and made their selection based mostly on your online visual presentation. So invest in hotel photography and attain the best result for your business.
About The Author: Sean Boyle
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