Google virtual tours were initially the first virtual tour software created. Google introduced their virtual tour company in 2007, calling it Google Street View. Ever since, they’ve been the most popular virtual tour company in the world. However, due to their outdated software, virtual tour companies such as Matterport, Insta360 and others soon took them over.
Virtual Tours have been around less than 10 years, so they’re still very much in the beginning phase. Few people know, but these are also useful for ranking online and generating increased local search engine rankings. Coupled with a Matterport tour, your small business or property will skyrocket straight to the top!